Blue Frog

Worth waking up for

When founding Blue Frog, Scotty Baragwanath set out to do something worthwhile. Something different. He wanted to create the best-tasting cereal in the world. A product that’s worth waking up for.

As New Zealand’s most-awarded breakfast cereal, Blue Frog Breakfast is a start to the day that empowers you to live your best life, be the best version of yourself – find your worth on this earth!

Blue Frog has the earth on their mind, constantly looking for more sustainable packaging options and ways to reduce waste. They also work with EKOS offsetting their emissions to support the Rarakau Rainforest Conservation Project.

We are thrilled to offer you this vibrant, tasty, sustainability-conscious breakfast cereal in our Foodboxes and throughout our Market. What a start to the day!

Blue Frog

products

Probiotic Granola - Raspberry Vanilla and Chia 350g
Probiotic Granola - Raspberry Vanilla and Chia 350g
From
$9.99
Buy now
Probiotic Granola - Manuka honey Almond and Coconut 350g
Probiotic Granola - Manuka honey Almond and Coconut 350g
From
$9.99
Buy now
Keto Almond Peanut and Raspberry 350g
Keto Almond Peanut and Raspberry 350g
From
$15.99
Buy now
Coco Munch 300g
Coco Munch 300g
From
$6.49
Buy now
Vanilla Bean and Chia Seed Porridge 360g
Vanilla Bean and Chia Seed Porridge 360g
From
$8.49
Buy now
Macadamia Almond and Manuka Honey 350g
Macadamia Almond and Manuka Honey 350g
From
$15.99
Buy now

Our favourite Recipes

Beef nachos with avocado salsa
45
Minutes
4
Beef nachos with avocado salsa
Who doesn't love nachos? If you can't find the perfect avocados switch them out for a tomato salsa or spicy jalapenos.
Beef pho noodle soup
20
Minutes
2
Beef pho noodle soup
Pho (pronounced “fur”) is traditionally eaten daily and my memories transport me back to Ho Chi Minh City, where I would sit down and enjoy the rich and hearty smell of the broth before digging into a big bowl. This broth is simmered down with real beef bones with multiple layers of umami through star anise, Chinese cardamom, cinnamon, and much more.
V+ PB-choc oat cups
120
Minutes
10
V+ PB-choc oat cups
Forget boring porridge! Level up your morning oats with our delicious, protein-packed Victual+ oat cups. They’re simple to make and don’t require any cooking - plus the peanut butter chocolate topping is sure to satisfy your sweet tooth. Enjoy!

Shop our growers & suppliers

Whangaripo Valley Eggs

Beautifully laid in Wellsford, New Zealand.
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The Produce Company

Unbeatably fresh.
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Wild Delicious

Your daily dose of gut goodness.
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Blue Frog

Worth waking up for.
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The Dusty Apron

Bread in boxes, that’s how we do it.
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Butcher's Block

Your premium meat cellar.
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Green Valley

From the farm to the bottle.
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Curious Croppers

Growers of cranky but gorgeous vegetables.
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Zany Zeus

Inspired by history and tradition.
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The Fresh Grower

Picked, packed, delivered – fresh daily.
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Bird & Barrow

Free-to-roam.
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Scarborough Fare

A passion for growing fine culinary herbs.
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Whitestone Cheese

Handcrafted artisan New Zealand cheese.
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Allpress Espresso

Built on the pillars of people, flavour and innovation.
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Wise Boys

Plants are delicious.
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Bracu Estate

A world away from the everyday.
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